Rural Ways

Nearly two-thirds of American adults say they’ve taken a trip to a small U.S. town or village in the last three years. The most popular activities while there:

Dining: 70%

Shopping: 58%

Going to beach, lake, river: 44%

Visiting historical sites: 41%

Fishing, hunting or boating: 32%

Attending a festival or fair: 29%

Bike riding or hiking: 24%

Attending religious service: 23%

Camping: 21%

*

Travel Industry Assn. of America