Campbell buys Puck soup unit
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Campbell Soup Co. has bought the Wolfgang Puck soup business in a move that quickly expands the company’s organic soup options.
Financial terms were not disclosed, but Campbell said the cash deal with Country Gourmet Foods was not expected to have a material effect on its annual financial results.
Campbell entered a licensing agreement with Wolfgang Puck Worldwide Inc. to use the Wolfgang Puck brand on soup, stock and broth products in North America. The deal includes an option to extend the brand into other related categories and channels.
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